ASO tool for the Apple App Store

Simple ASO: track your app's keyword rankings the easy way

Simple ASO shows you every week where your app ranks in the App Store for the search terms that matter. You see which keywords go up, which drop and who ranks above you. No spreadsheet mess, no pricey enterprise plan and no steep learning curve.

Fredman, the Simple ASO mascot

Why Simple ASO?

Most ASO tools are built for big agencies. They easily cost a few hundred dollars a month and throw a hundred metrics at you when you only need three. As an indie developer or small app team you mostly want to know one thing: can people find my app?

That is what Simple ASO is for. Add your app and your keywords and you get a clear view of position, history and competition. Often that is all you need to make better calls on your title, subtitle and keyword field.

What you can do with Simple ASO

Track App Store keyword rankings

Follow your app's position for every keyword and see over time how changes to your metadata pay off.

Analyze competitors

For each search term you see the top 10 apps. You quickly spot who takes your downloads and which terms they target.

Check keyword difficulty

Simple ASO rates how competitive a keyword is, so you can find long tail keywords where you can realistically climb.

All App Store countries

Track your iPhone app in the Apple App Store in the US, the UK, Germany and many more countries.

App Store Connect data

Connect App Store Connect and see impressions, downloads and conversion right next to your rankings.

Agent integration

With Fredman Power you can ask ChatGPT, Claude or Cursor about your ranking data directly.

How it works

  1. 1

    Find your app

    Type in your app name. Simple ASO pulls the icon, rating and store data for you.

  2. 2

    Add keywords

    Enter the search terms you want to be found for and pick a country.

  3. 3

    Track rankings

    Check every position with one click. The history tells you if your optimization works.

ASO made simple

An ASO tool for indie developers

You build apps on your own or with a small team and have no time for complicated dashboards? Simple ASO is lean on purpose. You see where your app stands and what to do next.

Check your App Store ranking

Want to know where your app ranks for a specific search term? Simple ASO searches the App Store like a real user in the US, the UK, Germany and many more countries.

Keyword tracking for iPhone apps

A good iOS keyword tracker shows you more than today's rank. It shows how things move over weeks, so you notice right away when an update hurts your ranking or a new competitor shows up.

Better keywords for title and subtitle

Apple gives you only a few characters for title, subtitle and keyword field. With data from Simple ASO you decide which terms really belong there instead of guessing.

Affordable alternative to AppTweak, Sensor Tower and others

Many big vendors only pay off with a large budget. Simple ASO covers what small teams need day to day and costs a fraction of that.

What is ASO? Read the basics here · ASO tools compared

Pricing that fits small teams

Start for free and upgrade only when you want to track more apps or keywords.

Free

  • 1 app per store
  • 3 keywords per app
  • 14 day trial

Fredman Power · €12.90 per month

  • More apps and keywords
  • CSV import
  • Agent integration for ChatGPT, Claude and Cursor
See all plans

Frequently asked questions about Simple ASO

What is Simple ASO?

Simple ASO is an app store optimization tool. It tracks your app's keyword rankings in the Apple App Store and shows you the competition for every search term.

Is Simple ASO free?

You can use Simple ASO free for 14 days with one app per store and three keywords. After that Fredman Power costs €12.90 per month.

Who is Simple ASO for?

Indie developers, small studios and marketing teams who want more app visibility without paying for a big ASO platform.

Which countries can I check?

You choose the country for every keyword. All countries where the App Store is available are supported.

Do I need App Store Connect?

No. Your app name is enough for keyword tracking. You can connect App Store Connect if you also want to see downloads and impressions.

Find out where your app really stands

Get started in two minutes and see your first keyword rankings today.

Start for free